Dulcedo Beauty Creators Recognized at the Sephora and Sephora Squad Event

The beauty community lit up this season as Sephora and the Sephora Squad gathered creators for a celebration of creativity, storytelling, and community. It brought together creators from across the beauty industry to acknowledge the impact they made throughout the year, and two Dulcedo creators stood out in an unforgettable way. This creator focused celebration positioned Sephora as a leader in beauty marketing and talent empowerment while highlighting the growing influence of content creators across social platforms.

Chloe Camara and Alycea Adams, both part of the Sephora Squad 2025 cohort, were honored in categories that speak directly to their craft, their character, and their communities. Their wins felt personal not only for them, but for our entire team. These recognitions also reflect the rising impact of Dulcedo talent within the beauty creator economy and the continued shift toward authentic content in influencer marketing.

Chloe Camara received recognition as Sephora’s Makeup Creator of the Year. Chloe has built a loyal audience by sharing her real skin, real routines, and real stories. Her content has always been rooted in honesty, particularly around her journey with rosacea. Even when she was unable to attend the event in person due to a family emergency, she still managed to show up. She joined virtually to give her acceptance speech, a moment that spoke volumes about her integrity and connection to the people who support her. Her win reflects her skill as a beauty educator and her commitment to fostering confidence in her audience. Chloe continues to represent the type of high integrity beauty creator that brands and audiences trust, making her success a standout moment for Dulcedo’s beauty roster.

Alycea Adams, who celebrated her win as Hair Creator of the Year, continues to empower others through her love of natural hair. Her tutorials, product insights, and haircare guidance create a space where curly haired individuals feel seen, supported, and uplifted. With over 400K followers and having built her own app, Hairmatch, Alycea has continued to build a platform that blends expertise and community in a way that feels both joyful and intentional. This recognition from Sephora highlights the impact she has had in the haircare space and the dedication behind every piece of content she shares. Alycea’s influence in natural hair education and inclusive beauty makes her a powerful voice in creator led haircare content.

The event took place just as Sephora announced the next cohort of creators, creating a meaningful moment of transition. While a new group prepared to begin their journey, this celebration felt like a heartfelt thank you to the creators who shaped the year before. It honored the stories, hard work, and consistency of the 2025 cohort, and both Chloe and Alycea embodied that spirit with sincerity. This bridge between cohorts illustrates how creator programs like the Sephora Squad continue to evolve and support long term creator growth within the beauty industry.

Their achievements mean so much to us at Dulcedo. These wins reflect their talent and the authenticity they bring into the beauty space. They also highlight what we value as a team: creators who lead with heart, embrace their individuality, and build communities that trust and grow with them. As the creator economy expands across beauty, lifestyle, and wellness, talent like Chloe and Alycea reinforces the importance of impactful storytelling and community driven content.

We could not be prouder of Chloe and Alycea. Their work continues to elevate the industry, their communities, and our roster. Moments like these remind us why we champion bold minimalism, intentional storytelling, and the elevation of talent across beauty, culture, and influence. Their recognition at this year’s Sephora creator celebration reinforces what we already know. They are leaders in their space, and this is just the beginning.