Sarah’s Vision for the Future of Hockey
Sarah’s impact on women’s hockey goes far beyond her athletic abilities. From advocating for the creation of the league to securing the groundbreaking Collective Bargaining Agreement (CBA), Sarah has been a driving force in shaping the league’s success : “We turned a professional sports league around in less than eight months. That’s unheard of.”
The PWHL’s creation is just the start. Sarah has always dreamed of making hockey more inclusive and welcoming for everyone. The league’s diverse fanbase is proof that this change is happening, bringing in a broader range of supporters and redefining what hockey fandom looks like.
Growing Market and Unprecedented Success
2024 has seen a surge in popularity for women’s hockey. The PWHL’s games are drawing larger, more diverse crowds, and with the league now on major sports networks, women’s hockey is finally receiving the attention it deserves.
This year, Sarah’s PWHL team achieved a major milestone by selling out Scotiabank Arena and the Bell Centre. The game in Montreal set a new record as the most-attended women’s hockey game in North America.
A Look into the Future of Women’s Hockey
Looking ahead, Sarah is excited about the future of women’s hockey and its potential for innovation. As the PWHL grows, she continues to be a driving force, shaping the league’s path and inspiring the next generation of athletes.
