About
Omar Ahmed is a UK-born, New York-based South Asian content creator whose art school roots and love for fashion, beauty, travel, and photography shape everything he makes.
Alongside his partner Matt, he has built a highly engaged TikTok community of over 1.5 million, bringing their audience along for restaurant discoveries, travel adventures, and the moments in between.
Driven by a lack of queer South Asian representation in the creator space, Omar built his platform with a singular mission: to create the visibility he wished he’d had and to celebrate the creativity of the desi community.
His distinctive eye for aesthetics and authentic storytelling have attracted partnerships with brands including Sephora, Airbnb, Levi’s, Amazon Alexa, Away, Augustinus Bader, and more.