KARIM S. LEDUC

A few short years later, he launched his first web development and marketing agency, at the time called Revision Multimedia, and later renamed Imagemotion. In 2017, he successfully exited in 2017 to focus entirely on Dulcedo, his true passion and the center of his attention since its inception.

Karim focused on growing his young enterprise while completing his professional College Degree in Business Management at Ahuntsic College and later studying Business Management and Marketing at the Université du Québec à Montréal, but ultimately he decided to take a risk and dropped out early to pursue his role as President at both Imagemotion and Dulcedo.

While co-founding Dulcedo with the help of one of his early team members, Karim’s vision for building an international and multicultural community would lead him to choose the company’s iconic name in classic Latin as an ode to his idea. Dulcedo would go on to become the first model agency that capitalized on the digital and social media boom of the late aughts and became the standard bearer for digitizing the Canadian modeling industry.

As social media was revolutionizing the internet, Karim secured his first celebrity clients for image management and single-handedly formed the influencer representation branch at Dulcedo while hiring, training and supervising the first agent of the sort in a professional agency in Canada.

As CEO, Karim oversees the company’s growth and vision for expansion. Karim’s calling and passion for the art of Talent Management, the signature of Dulcedo, is the reason he intently remains at the head of the group’s core service. Karim believes the agent title is sacred in an industry where wealth is not alone a factor in becoming successful, but where success is measured by how trusted agents are by their elite clientele.

Playing an active role in building strong relationships with some of the world’s most exceptional individuals, Karim has helped to architect hundreds of successful talent careers over the better part of a decade during which he was personally responsible for the late iconic Zombie Boy several years up to his passing, Claudia Tihan, Marc Fitt, and Max Parrot, to name a few.

Karim has steered the organization to grow into a network of services and now seven sister-divisions that represent talent from a wide spectrum of backgrounds, including but not limited to: professional athletes, celebrities, content creators, influencers, models, and more.

Though passionate about business, Karim's true love is found within mentorship and helping others succeed. He co-founded "Le Cercle", a non-for-profit organization to mentor and guide young entrepreneurs by providing counsel and networking. When he's not busy innovating or helping motivate young minds, Karim enjoys snowboarding, riding his motorcycle, delving deep into topics of spirituality and wellness, and spending time with his close-knit family and friends.