TikTok is a popular social media platform with many users trying to earn money. The amount a TikToker can make depends on various factors such as viewership, user engagement, sponsored content, niche audience, and talented skills. The most popular TikToker, Charli D'Amelio, made millions through TikTok last year. To make money on TikTok, one needs to get creative content that gets people talking or goes viral, and that means having a unique set of skills and finding a specific audience. To increase earnings, TikTokers need high user engagement, organic sharing, and sponsored content.
Tiktok. It is one of the most popular social media platforms out there.
More and more people are jumping on this new hotness, with several users going the extra mile and trying to earn money on social media here.
How much do Tiktokers make? Well, one of the most popular Tiktok users, Charli D'Amelio, made $17.5 million
through Tiktok last year.
So, if you were to start making videos on Tiktok, how much could you make? Here are some of the biggest factors that go into that.
So, one of the biggest factors in determining how much someone will make through Tiktok are the views that their videos get. You have to get creative content that gets people talking or gets people laughing.
In other words, you are hoping to make content so notable that it goes viral. At the end of the day, Tiktok and businesses around this social media platform
need the eyeballs on their brands to make any money.
The more eyeballs you can draw to your videos, the more that you can expect to return.
So, what can you expect to see here? If your video gets a few million views, it could have the chance to go viral.
On the high end, there are a few Tiktok videos that saw over two billion views
. That is when you really start making the big bucks and start getting global attention.
Viewership by itself is not enough to get you paid for a Tiktok video. You have to have your videos create organic sharing.
Considering that Tiktok is more limited in this regard, you are relying on two aspects of user engagement more heavily. These are liking and sharing your videos.
Tiktok can give people an idea of how many likes a particular video has gotten. You assume that it is a fraction of the number of people actually viewing the video.
So, if someone sees a video that has a few million likes, they probably assume that it is a popular video.
Then, if you share the content, you are helping the video creator get more exposure for their videos. That is why it is so important for creators to create content worth sharing. That helps their content go viral and also increases user engagement.
Another factor that goes into determining how much a Tiktok video creator makes is if they are making any sponsored content. This means that a video creator is getting paid to either mention a product or service in their video or make an entire video for that market or service.
This can be an entirely separate discussion from the above because now, a video creator is not just reliant on the views that they get from a video. Now, they are essentially being guaranteed payment before even posting the video in most circumstances.
That can give a lot more power to a content creator and for some creators, this is the ideal goal for becoming an influencer.
So, how does someone gain views when discussing a certain subject? How does a sponsor know who they want to team up with?
Well, one big factor is a video creator having a niche audience locked up. Is this someone that speaks with an authoritative voice to a certain group of people?
If so, then this may increase their chances of getting viewership and even sales of certain products and services associated with the video.
For example, let's say there was someone who was very popular among the Gen Z community. They simply stream some of their performances in video games. They end up being one of the best players in the world while being entertaining at the same time.
Well, the games that they are streaming could want to sponsor them because they have a voice in that demographic. E-sports tournaments could also want in on the action depending on the game.
The point is, locking down a niche audience allows you to lock down a certain group of people. Brands can love this at times because it allows them to cater to a specific target audience.
Finally, some popular Tiktok video creators have a certain skill that very few people in the world can do. Some people just have a very unique sense of humor, others can perform trick shots in basketball better than most, others can do tricks on a skateboard, and others can sing.
The point here is that for you to go viral, you need to find your talent. You need to find something that you are very good at and that you think very few people can match you in.
What this does is make you stand out among the rest compared to other people that try this. As a result, your video should look superior in comparison and thus get you a lot more eyeballs on your video.
How Much Do Tiktokers Make?
So, how much do Tiktokers make? Well, as you can see above, it depends on what you can bring to the table.
If you have a unique set of skills or bring in a specific audience, you can increase your odds of getting more income from Tiktok. At the end of the day, that will help you get sponsored content and higher user engagement.